Client: MMI Asia
Industry: Trade Fair/Events Management
Project type: Design of marketing brochure
Our client is a leading organization promoting global trade expansion by facilitating participation of Asian exhibitors in Messe München fairs worldwide. They approached us to create a whole new branding and collateral set for their Southeast Asia trade fair – ASEAN ceramics, ranging from the show’s official logo to marketing collaterals, press ads and official website. For the marketing brochure, a vibrant splash key visual design was set against a clean palette of white and red.