Client: MMI Asia
Industry: Trade Fair/Events Management
Project type: Design of marketing collaterals
Our client is a leading organization promoting global trade expansion by facilitating participation of Asian exhibitors in Messe München fairs worldwide. Launching the very first Southeast Asia trade fair for transport logistic – the world’s leading trade fair for logistics, mobility, IT, and supply chain management which has been taking place in Munich since 1978, the show will be held in Singapore in 2023.To develop a whole new look and identity for transport logistic SEA, we combined the key elements of the transport systems together with a digitized hand to symbolize the activation of digital integration with transport logistics in today’s world, against the backdrop of the Singapore skyline where the show will be held.
The pullup banner is one of the many collaterals produced, watch this space for more updates on the show.